Eventology

TrinRe Premier Insurance

Guyana Energy Conference Booth

TrinRe Premier Insurance

Guyana Energy Conference Booth

Our Role: Exhibitions

The Challenge:

TrinRe had recently launched Premier Insurance, a new brand with the goal of providing large-scale financial solutions to the growing energy and construction sectors in Guyana. The brand was new, and needed to establish itself as an industry leader at its first-ever event - The Guyana Energy Conference.

Solution:

  • Designed and built a booth themed around Premier Insurance‚Äôs key brand element – the rocket – incorporating a 3D rocket ship and a backlit outer space night sky.
  • Maximized space in a limited floor plan by using hidden storage and custom-built greeting counters.
  • Integrated scannable QR codes into the design, with a microsite that provided additional information about the new company.

Results:

  • Generated 250+ quality leads
  • Arranged business meetings with oil and gas sector leaders and decision makers
  • Received over 1000 visits to the microsite

 

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